Yahoo Article
Posted: August 28th, 2025, 6:52 pm
Saw this. Article entitled 25 in 2025: Game changers to watch in NFL…………..
Kevin Demoff, Rams president of team and media operations, Kroenke Sports and Entertainment
'There’s not a room that exists [in the NFL] that he can’t walk into it and help solve complex problems'
Anything but a stranger to these kinds of lists, the 48-year-old Demoff has been a part of the NFL’s industrial complex virtually his entire life. First as the son of high-powered NFL agent Marvin Demoff and then as a 28-year-old personnel consultant for the Tampa Bay Buccaneers in 2005, before quickly graduating to a senior assistant position to general manager Bruce Allen. He was minted as vice president of football operations and COO of the St. Louis Rams at 32 years old and has spent the past 16 years becoming one of the most versed minds in the league.
Aside from coaching, there’s virtually no high level corner of an NFL franchise he hasn’t navigated over the past two decades. A staple attendee of the league’s mountain-moving NFL executive committee meetings, his influence behind Rams owner Stan Kroenke had one high-ranking league source joke that Demoff has become “one of the league’s most important owners,” referencing a belief among some that Demoff is one of the league’s unicorn executives who is a trusted proxy of Kroenke. His résumé speaks to that, too, with Demoff having helped steward a messy relocation of the Rams to Los Angeles. The league office now counts that as a landslide success despite a record-setting $790 million settlement with St. Louis and accompanying partners, which came out of the pocket of Kroenke and the rest of the league’s franchise owners. Beyond that relocation, Demoff played a key role in hiring current head coach Sean McVay, modernizing the team’s operations, navigating key league aspects of the COVID-19 pandemic and California wildfires, and advancing DEI initiatives in the franchise before it was popular (and more recently, unpopular) across the league.
“There’s not a room that exists [in the NFL] that he can’t walk into it and help solve complex problems,” one league source said. Among Demoff’s admirers, that problem-solving ability is part of what gets his name dropped into league conversations about the potential successor to NFL commissioner Roger Goodell. To that point, he’s the only executive in NFL history who has been tasked with simultaneously overseeing the operations of teams in five different professional leagues. That’s what his current role in Kroenke Sports & Entertainment accounts for, with Demoff manning the operational controls of the Rams, Denver Nuggets (NBA), Colorado Avalanche (NHL), Colorado Rapids (MLS) and Colorado Mammoth (National Lacrosse League). That work recently included an accomplishment that raised eyebrows across the NFL, with Demoff stepping in to untangle a longstanding local broadcasting rights dispute that had kept a large swath of Nuggets and Avalance games blacked out across some providers in the Denver market. Parts of the problem dragged on for more than five years of blackouts, prior to Demoff stepping forward in 2024 and helping resolve the issue inside of one year and restoring Nuggets and Avalanche games to the local broadcast market.
“That was impressive,” one high-ranking league source said of Demoff’s work. “That alone should earn him a permanent seat anytime [the NFL] is working on media deals.” —Charles Robinson
Kevin Demoff, Rams president of team and media operations, Kroenke Sports and Entertainment
'There’s not a room that exists [in the NFL] that he can’t walk into it and help solve complex problems'
Anything but a stranger to these kinds of lists, the 48-year-old Demoff has been a part of the NFL’s industrial complex virtually his entire life. First as the son of high-powered NFL agent Marvin Demoff and then as a 28-year-old personnel consultant for the Tampa Bay Buccaneers in 2005, before quickly graduating to a senior assistant position to general manager Bruce Allen. He was minted as vice president of football operations and COO of the St. Louis Rams at 32 years old and has spent the past 16 years becoming one of the most versed minds in the league.
Aside from coaching, there’s virtually no high level corner of an NFL franchise he hasn’t navigated over the past two decades. A staple attendee of the league’s mountain-moving NFL executive committee meetings, his influence behind Rams owner Stan Kroenke had one high-ranking league source joke that Demoff has become “one of the league’s most important owners,” referencing a belief among some that Demoff is one of the league’s unicorn executives who is a trusted proxy of Kroenke. His résumé speaks to that, too, with Demoff having helped steward a messy relocation of the Rams to Los Angeles. The league office now counts that as a landslide success despite a record-setting $790 million settlement with St. Louis and accompanying partners, which came out of the pocket of Kroenke and the rest of the league’s franchise owners. Beyond that relocation, Demoff played a key role in hiring current head coach Sean McVay, modernizing the team’s operations, navigating key league aspects of the COVID-19 pandemic and California wildfires, and advancing DEI initiatives in the franchise before it was popular (and more recently, unpopular) across the league.
“There’s not a room that exists [in the NFL] that he can’t walk into it and help solve complex problems,” one league source said. Among Demoff’s admirers, that problem-solving ability is part of what gets his name dropped into league conversations about the potential successor to NFL commissioner Roger Goodell. To that point, he’s the only executive in NFL history who has been tasked with simultaneously overseeing the operations of teams in five different professional leagues. That’s what his current role in Kroenke Sports & Entertainment accounts for, with Demoff manning the operational controls of the Rams, Denver Nuggets (NBA), Colorado Avalanche (NHL), Colorado Rapids (MLS) and Colorado Mammoth (National Lacrosse League). That work recently included an accomplishment that raised eyebrows across the NFL, with Demoff stepping in to untangle a longstanding local broadcasting rights dispute that had kept a large swath of Nuggets and Avalance games blacked out across some providers in the Denver market. Parts of the problem dragged on for more than five years of blackouts, prior to Demoff stepping forward in 2024 and helping resolve the issue inside of one year and restoring Nuggets and Avalanche games to the local broadcast market.
“That was impressive,” one high-ranking league source said of Demoff’s work. “That alone should earn him a permanent seat anytime [the NFL] is working on media deals.” —Charles Robinson